CANNACITY GETS MAD EYEBALLS WHEN IT COMES TO PRESS

Getty Images blessed us by covering our first event in Los Angeles. It was a pre 420 event that ended at 4:20 in the morning on 4/20/2019.

Getty told us, “Look, we haven’t ever covered a cannabis event, so most likely you’ll be lucky if we post 20 or 30 pics from your party.” They ended up posting well over 200. And their absolutely gorgeous. They covered the booths, the models, the art, the budtender, the DJs, the incredible food and infused drinks, the CBD lotions sponsors and the late night dancing. A great time was had by all. Thanks, Getty. You’re the best.

Why the world's largest marijuana company is doubling its plans for US investment. Founder of Canopy Growth Corporation⁠—Bruce Linton⁠—tells us that given the rise in popularity and demand for hemp, they’re preparing to double their U.S. hemp cultivation efforts and expand to seven states. Both CBD and hemp itself are becoming valuable commodities. “We’re all for more hemp cultivation. It means companies like ours will be able to more easily acquire textiles with the right mix of bamboo and hemp to produce our Tshirts right here in the U.S.,” says Cannacity ® President Franklin Johnson.

Cannacity's Lisa Lindo on Hemp Fashion and Cannabis Creators. Plus, the brand's Covid pivot

As CEO of a growing lifestyle brand, it is kind of my responsibility to figure out how to get the word out, and those soirees were legendary. Most importantly, as we were taking the time to put together a breathtaking collection, we were also testing out hemp materials for the line. Working with hemp instead of some other more traditional clothing material means you are part of an ecosystem that is so much more sustainable. Now that real life meetups are currently out of fashion, my role is to help recruit artists, commission art, develop the pieces, and work with our design team to fashion the best, well, fashion and all sorts of premium merch. It feels good to be doing something creative and rewarding during this crazy time. Unfortunately, with no public get-togethers in sight, our team is back to huddling in Southern Oregon, Los Angeles and London, reaching out to our fans at virtual events like Harlem's Hip Hop Film Festival and CES, and we've begun a series of collaborations with other brands which made us the "go-to" for creating personalized 420 merch.

Pot, grass, marijuana, cannabis — call it what you will, its recreational use is already legal in 10 states and the District of Columbia, with many more soon to follow. Among other things, that means big bucks are at stake. For those jumping into the 420 space, the market is estimated at more than $3 billion. But who will benefit from this windfall?  First of all, when you talk about single digits, less than 6 percent of all businesses are owned by Black [people] and people of color. So that includes women. And here in Cannacity® you have a perfect example of a startup that’s owned by both a woman and a man of color and it’s flourishing. And that’s beautiful.

EXCLUSIVE: Want To Know The Hottest Brands In Cannabis In 2021? Meet The People Deciding Who They Are What are the hottest cannabis brands in 2021? And the trendiest products?

This tough-to-answer question finally has a response, thanks to the work of 47 leaders in the cannabis industry and beyond. According to information procured exclusively by Benzinga, Clio Cannabis, the annual awards show that celebrates creators at the forefront of cannabis marketing and communications, announced Tuesday the lineup of judges for its 2021 edition. The jury features a diverse mix of creative talent from leading cannabis brands, services, dispensaries and agencies.

Michael Kauffman, executive director of Clio Cannabis said, “As the cannabis industry continues to make significant strides in legalization across the country, we applaud the executives, marketers, designers, product managers, filmmakers, public relations practitioners, and innovators leading the charge to educate consumers, promote social responsibility, and create products that appeal to a wide audience. The newly selected Clio Cannabis jury is tasked with recognizing the next wave of creativity in the space and honoring those teams who are producing it.”

Film & Advocacy Jury

• Beth Waterfall, Executive Director, Elevate Northeast

• Brooke Burgstahler, Creative, Actress, Founder of Budding Mind, Budding Mind

• Dasheeda Dawson, Founder & Bestselling Author, The WeedHead & Company

• Gia Morón, president, Women Grow

• Jason Pinsky, Dot Connecter, The Pinsky Triangle

• Jesce Horton, Chief Executive Officer, LOWD

• Jon Cappetta, VP, Content, High Times

• Justin Johnson, Founder & CEO, Budsfeed

• Kate Miller, Co-Founder & CEO, Miss Grass

• Kirk Summers, Creative Director, Puffco

• Lisa Lindo, CEO, Cannacity

• Nadir Pearson, Chief Innovation Officer, Hybrid

• Paul Marobella, president & Chief Marketing Officer, Republic Brands

• Sheira Rees-Davies, Executive Producer, Scheme Engine

• Tammy "The Cannabis Cutie" Pettigrew, Cannabis Educator & Advocate, The Cannabis Cutie (TLP Ventures, LLC)

On Friday 4/19, Cannacity ®, a newly launched hemp clothing lifestyle brand for men and women, hosted their first private event in celebration of 4/20, aka National Marijuana Day. In association with The Artists Project LA, this fashion and art incubator brought 420 friendly celebrities, influencers and notables to a private Mid-Wilshire event location at 4:20pm sharp on 4/19, where they partied straight for the next twelve hours until 4:20am on 4/20.

Famed LA celebrity DJ Prophet manned the turntables for the 1st half of the event and DJ Jade Jenius had guests dancing until the wee hours of the morning.

An in-house “budtender” rolled and distributed complementary cannabis cones throughout the event while serving Chronic Creamery cannabis infused vanilla ice-cream root beer floats. Dee Dee’s Original CBD Topicals supplied massage therapists who gave CBD massages to event guests while CBD beauty brand Baignoire Herbaine shared their highly curated line of high dosage CBD infused bath bombs, lip balm, and even personal lubricant meant to provide utter relaxation during intimacy… Yes please!

“The concept for Cannacity ® started ten years ago as I was sitting at a coffee shop in Amsterdam. Now, Cannacity ® is a fully realized dream. One I can touch. One can I can wear. And to finally see it come to fruition, though collaborations with some of the world’s best photographers and artists is truly my vision realized. And, to top it off, all my dearest friends and colleagues show up to my company launch event to celebrate the birth of my new brand baby! Well… it’s a really good day.” – Lisa Lindo, founder and CEO of Cannacity ®.

Notable event attendees included:

• Adina Porter- Emmy award nominated actress for American Horror Stories

• Mathew St. Patrick (Actor - Six Feet Under)

• DJ R1ckOne™ (Black Eyed Peas Producer, 3013 Music)

• Hilary Barraford (Actress)

• DJ Prophet (Celebrity DJ)

• Mike Rebel ( Musician)

• Kenn Gray & Korrie Hayes (Sanctuary Fashion Week)

• Damien Lichtenstein (Director/Producer)

• Nate Selassie (Musician)

• Delia Outlaw (Influencer)

• Shaka Smith (Model, Influencer)

• Hari Tahov (Model and Influencer)

• Jeffery Peterson (Comedian)

• Patricia Chica (Producer)

• Reko Moreno (Actor/Producer)

and many more…

CANNACITY®as sponsor at
JAMIE FOXX’S ESTATE FOR
PROD/DIRECTOR
F. GARY GRAY’S 50TH

Cannabis: A Big Tent Where All Are Welcome

At the home of Academy Award® winning actor Jamie Foxx, a unique event took place on Saturday, July 13, celebrating the 50th birthday of gifted film director F. Gary Gray. Nestled deep within the Santa Monica mountains near the exclusive enclave of Westlake Village, California, all the boxes were checked for an A-list celebrity party:

☑ A 40-acre gated estate and security personnel with walkie talkies.

☑ Beautiful women poolside in bikinis.

☑ Equally good looking men joining them in the pool.

☑ Onsite DJ. 

☑ Excellent (and free!) food and drinks.

☑ Writers trying to hand scripts to Gary and “his people.”

☑ Cannabis companies educating people.

If that last item seems out of place, it’s actually what made the event truly special. In keeping with the spirit of the celebration, producing the event was a collaborative effort between Andy Price and Herb Bohanon of Platinum Star Events, in association with Curtis Jones and Moe Fourte of Mach4Media Group. Brad Turner, Founder & Editor of the Cannabis Investing Forum and Glen Choi, Founder of the Field of Dreams Dispensary and Vert Management were also instrumental in creating this first-of-its-kind cannabis-sponsored celebration.

Back in the tent, Lisa Lindo and Franklin Johnson from CANNACITY were giving away t-shirts promoting their artistic photo collection ‘She’s Smokin’.“ Lisa described it as “Sexy women smoking, fierce women who demonstrate female empowerment.” Franklin added that “I want people to appreciate the art and it’s an educational play. It’s not about sexuality, it’s about strength and the fearless tenacity to live your life out loud. If that’s sexy, than it was it is. At the same time, we hope we created pieces that anyone can wear in front of their parents.” Apparently, actions are louder than words of approval because all the t-shirts were gone in short order. 

tanjereen thomas coverS
behind the scenes
at jamie foxx’s for
f. gary gray’s 50th

First-of-its-kind cannabis-sponsored celebration. For the sponsors, investors, and guests, this event was one more step in normalizing cannabis and the role it will play in society. During the course of the day, you could feel a community forming between the sponsors and guests. And that’s exactly what people did. Person to person conversations was definitely the norm between Jamie Foxx and F. Gary Gray or any of their VIP guests who never had to shout over the DJ’s jams. “What’s so great about this event is that it’s a bunch of different worlds coming together in a social setting centered around education. People may not have known about some of the companies and brands here, and this is an excellent way to talk and connect with people in an amazing setting. Apparently, hemp can save the planet. Who knew?”

It turns out that entertainers want to be in the cannabis space and this was a perfect event to talk with potential investors and with their high-end products and sophisticated packaging, it was a popular booth at which to hang.